If you’re considering refreshing your home this year, you may have come across the term ‘dopamine decorating.’ Inspired by the hormone associated with pleasure and motivation, this vibrant trend focuses on filling your space with colours, patterns, and personal touches that bring joy. So, is dopamine decor still in for 2025? Absolutely! In fact, it’s evolving into something even more expressive and personalised.
The Rise and Evolution of Dopamine Decor
Originally gaining popularity in 2023 as a reaction to years of minimalist design, dopamine decorating continued to thrive in 2024. Now, in 2025, it’s about embracing bold creativity and injecting personality into living spaces.
Interior designers have noted a surge in searches for colourful home inspiration, with platforms like Pinterest highlighting ‘Primary Play’ as a key trend. This movement encourages homeowners to be fearless with colour, incorporate artistic murals, and turn everyday spaces into uplifting sanctuaries.
Who is Dopamine Decor For?
This trend is perfect for anyone looking to inject personality into their home, moving away from neutral, minimalist aesthetics in favour of a more joyful and expressive approach.
‘Dopamine decor is for those who want to embrace maximalism,’ say interior design experts. ‘It’s about layering colours, textures, and patterns to create a visually exciting, mood-boosting space.’
However, you don’t need to go all out to enjoy the trend. Even small additions like statement pieces, pops of colour, or playful accessories can bring the essence of dopamine decor into your home without a full-scale transformation.
The Best Colours for Dopamine Decorating in 2025
Bold and energetic colours remain at the heart of this trend, with primary shades taking centre stage. According to Pinterest, searches for ‘colourful living room decor’ have increased by 130%, showing that homeowners are embracing vibrant interiors more than ever.
Designers recommend the following shades to capture the dopamine decor aesthetic:
- Sunshine Yellow – This cheerful hue is a 2025 favourite, bringing warmth and positivity.
- Blush Pinks & Deep Blues – A striking combination that balances vibrancy with sophistication.
- Bright Primary Colours – Think bold reds, vivid blues, and lively greens, aligning with the ‘Primary Play’ trend.
How to Incorporate Dopamine Decor Into Your Home
Dopamine decorating is all about reflecting your personal style, but experts suggest a few key ways to embrace the trend:
- Start Small with Accents – If a full makeover feels overwhelming, introduce colourful cushions, statement artwork, or patterned rugs.
- Experiment with Paint and Wallpaper – A feature wall in an uplifting shade or playful wallpaper can transform a room.
- Mix and Match Textures and Patterns – Maximalism is key, so don’t shy away from layering materials and designs.
- Personalise with Meaningful Decor – Display sentimental pieces like travel souvenirs, vintage finds, or family heirlooms.
- Enhance with Mood-Boosting Lighting – Warm lighting can create a cosy and inviting atmosphere alongside vibrant decor.
The Future of Dopamine Decor
As the trend continues to evolve, more homeowners are embracing curated ‘clutter,’ shifting away from overly staged interiors in favour of character-filled spaces. Searches for ‘vintage style items’ have surged by 186%, reflecting a growing preference for eclectic, personalised decor.
Ultimately, dopamine decorating is about making your home a place that brings you happiness and reflects your personality. Whether you go bold with colour and pattern or prefer a more subtle approach, the key is to create a space that feels uniquely yours.
Thinking of refreshing your home in 2025? JW Wood Estate Agents can provide expert advice on enhancing your property’s value while embracing the latest design trends. Contact us today to explore your options!
Adapted from Ideal Home
